Communications & Public Relations Professional

My Work

My work spans public relations, marketing, and communications, with a focus on building strong narratives, engaging audiences, and delivering strategic results. Explore the sections below to see a selection of campaigns, projects, and initiatives I’ve led and contributed to.

Measurable Impact

Communications should produce measurable results.

Recent accomplishments include:

Produced over 111 pieces of social content, six company newsletters, and helped achieve a 58,978% increase in impressions across Arundel’s digital channels.

Reached more than 10 million digital accounts through strategic storytelling and community-focused content with Arlington Urban.

Increased Arundel’s overall social media engagement by approximately 35–45% through a consistent content strategy and executive storytelling.

Helped produce and market more than 25 networking events, strengthening relationships throughout the commercial real estate and construction industries.

Managed 9 corporate sponsorships while helping execute 4 company-hosted events that elevated brand awareness and client engagement.

Developed unified branding standards and strategic messaging across multiple companies operating under one corporate umbrella, ensuring consistency in every audience touchpoint.

Public Relations & Brand Storytelling

I help organizations tell stories that build credibility and strengthen their reputation. Whether launching initiatives, promoting community partnerships, highlighting executive leadership, or increasing brand awareness, I develop strategic public relations campaigns that create meaningful visibility. My approach blends earned media thinking, compelling storytelling, and audience-focused messaging to position organizations as trusted leaders within their industries.

Marketing

As a Marketing Director, I led the marketing strategy for a vertically integrated family of commercial real estate, construction, engineering, and property management companies. My work included developing a unified brand strategy across five subsidiary companies, creating comprehensive brand standards, designing annual marketing plans, overseeing sponsorship strategies, managing digital communications, and building scalable systems that strengthened brand consistency across every platform.

Strategic Communications

Communications is more than messaging—it’s about building trust, strengthening relationships, and positioning organizations for long-term success. Throughout my career, I’ve developed communication strategies that align business objectives with meaningful storytelling, helping organizations communicate with clients, stakeholders, community partners, and internal teams. From executive messaging and corporate branding to public-facing campaigns and crisis-ready communications, I create messaging that informs, engages, and drives action.